Expands to Reach More People at Risk for HIV

San Francisco, November 20, 2013 — Now more people at risk for HIV can find culturally competent information about pre-exposure prophylaxis (PrEP)—a groundbreaking HIV prevention strategy—on the newly expanded version of Already a useful online resource for gay and bisexual men, the next phase of the site includes content sections specifically for African-Americans and Spanish-speaking Latinos, both gay and straight, and heterosexual women.

“Based on feedback we received from website users and HIV care providers, it was clear there was a significant opportunity to educate other consumers beyond gay and bi men about this effective method to prevent HIV infection,” said CEO Neil Giuliano. “Today we are proud to launch the new and improved version of, which speaks directly to communities most vulnerable to HIV across the country. We want to make sure everyone who can benefit from the extra layer of protection that PrEP provides is getting easy-to-understand information so they can make the best decisions for their health.”

The website launched in September 2012, shortly after the U.S. Food and Drug Administration approved the drug Truvada for PrEP. Daily Truvada PrEP is for use by HIV-negative people at risk for infection, as part of a comprehensive prevention package that includes regular condom use, HIV testing, and risk reduction and adherence counseling. Since its launch, more than 9,000 people from all 50 states and over 100 other countries have visited the site.

The new phase of comes at a time when knowledge about PrEP is advancing significantly. Research shows daily adherence to the medication can provide substantial protection from HIV and reduce infections among sexually active gay and bisexual men, heterosexual women and men, and people who inject drugs. The website features new imagery, up-to-date information on PrEP research for all populations, a more robust FAQ section with questions from actual PrEP users, Spanish translations, and info about demonstration projects and other methods to prevent HIV. was produced by San Francisco AIDS Foundation with support from Be the Generation Bridge, Bridge HIV, Gilead, San Francisco City Clinic, Christie’s Place in San Diego, and PrEP user and public health columnist Jake Sobo.

For more information, visit

About San Francisco AIDS Foundation
No city experienced epidemic levels of HIV faster than San Francisco. At San Francisco AIDS Foundation, we work to end the epidemic where it first took hold, and eventually everywhere. Established in 1982, our mission is the radical reduction of new infections in San Francisco. Through education, advocacy, and direct services for prevention and care, we are confronting HIV in communities most vulnerable to the disease. We refuse to accept that HIV transmission is inevitable. For more information, visit

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